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Sure, you can create a spreadsheet from scratch or try to adapt a template. However, does that model really show the dynamics of a customer lifecycle? Does it show transparently how you create leads, how you convert them into paying customers, and how you grow your paying customers?
That's what you must focus on - if you wish to present a logical and explicable business model, or validate the assumptions of a business opportunity. You want to present a model that makes all your business assumptions crystal clear, in a decision-maker friendly format – to increase trust with interested parties.
Plus, you want to create a business model in hours instead of spending days dealing with spreadsheet traps, bugs, formulas, …

Why I founded this company? I’ve learned many lessons the hard way and have the scars to prove it

  • As an early entrepreneur, I burnt thru a lot of money doing all the mistakes which you do if you have too much money, no time and no plan - until money ran out and we changed for the better
  • As a later entrepreneur, I had no time, no money but thought to have a plan. Actually, after weeks of work we had an awesome great model but no clue about the real assumptions - until we learned from our numbers and successfully build an OEM strategy in the US and exited.
  • As an early business angel, I made a terrible investment being blinded by product and team not asking about unit economics. That did not help anyone. The company crashed 3 years later.
  • As an M&A Advisor and VC Partner, I am seeing lots of great companies and product ideas with little clue about metrics every day. And I can see investors and decision makers struggle to evaluate opportunities on a daily basis.

I want you to avoid the same mistakes. Don't re-invent the obvious. Check out this workshop.

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