Sure, you can create a spreadsheet from scratch or try to adapt a template. However, does that model really show the dynamics of a customer lifecycle? Does it show transparently how you create leads, how you convert them into paying customers, and how you grow your paying customers?
That's what you must focus on - if you wish to present a logical and explicable business model, or validate the assumptions of a business opportunity. You want to present a model that makes all your business assumptions crystal clear, in a decision-maker friendly format – to increase trust with interested parties.
Plus, you want to create a business model in hours instead of spending days dealing with spreadsheet traps, bugs and formulas.
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I want you to avoid the same mistakes. Don't re-invent the obvious. Check out this workshop.